HIP CURVE Online Sample Sale

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Chicmi donates to Save The Children when you buy at this sale! Read more

About the HIP CURVE Online Sample Sale

Exclusive for CHICMI family to sample HIP CURVE! 😊🧁❤️

Support charities while you enjoy amazing brands with CHICMI!

Hip Curve is a fashion boutique brand founded in 2018. It is also the passion project of the talented Bulgarian designer, Pepi Semerdzhieva, who wants to emphasise the modern woman’s femininity, while revealing her undeniable power. Based in London, the brand focuses on elegance, creativity, and impeccable quality with each collection.

The winner of the Entrepreneur of the Year category at the Bulgarian British Business Awards in 2019, designer Pepi combines her Bulgarian cultural heritage in the use of lace, taffeta, wool fleece and tartan, accompanied by fine embroidery - using an unorthodox combination of fabrics and materials to incorporate a fusion of creative ideas that's a unique blend of British and Bulgarian culture.

A member of the British Fashion Council, Pepi's comedy from her first solo show was also shown during Fashion Week and included in their official schedule.

Pepi Semerdzhieva has worked on designs for Mary Katrantzou, Roland Mouret, Osman and other leading fashion designers.

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We're giving back

CHICMI is donating part of our profit at all our Online Exclusive events! 🥰

COVID has hugely impacted people's lives, and together with our CHICMI Family we will support and raise awareness about responsible charities each month - plus help sustainable, ethical and diverse brands to grow!

This month we'll be donating to Save The Children! When you buy you're supporting this amazing organization. We'll show it on your profile page, so you can be proud of your contribution!

Thank you to our CHICMI Family for making this possible! ❤️

About Save The Children

"In over 100 countries, we support children to transform their lives. We've been working for a fairer world for a century. "

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