2016 Los Angeles Fashion Event Trends

Chicmi has the most comprehensive fashion event listings on the web for London, New York & LA. After an exciting 2016 we've compiled an in-depth dossier on the trends in the fashion scene to give you an overview of this constantly evolving industry.

Gender Interest

As you'd expect the fashion industry is dominated by female consumers. While men are being more engaged in the category, in 2016 only 13% off LA visitors to the site were male - a much lower percentage than London or New York.

Age Interest

The majority of people looking at the site are interested in sample sales, which explains why the most prominent age group is 25 to 34. The younger generation are looking for new, hip and cult brands with low price points, the older generations look for more established brands, social events, exhibitions, education and networking.

Geographic Interest

Most of the visitors to LA events are in the USA. However there is a healthy interest from countries closely connected to the USA like Canada and Europe, and even further afield from people in countries like Japan and China, who research fashion events before they travel to the city.

Day of Week

Unlike New York and London, LA's fashionistas browse for fashion events distinctly on a Friday to check what's happening at the fashion markets and to plan their weekend.

Time of Day

People often check early in the day to catch the newest listings and plan their day - or in the evening to browse and discover new interesting events and brands.

Types of Events

In the industry the focus of events is still shifting stock - and the hottest way for brands to engage face to face with consumers is to host sample sales and in-store events. However there is a trend to a more diverse fashion scene, with the rise of fashion exhibitions and educational events.

Hottest Event Regions

The fashion scene in LA is remarkably spread out - with events happening anywhere from Costa Mesa to Pasadena. However the regular events are often focussed around the fashion markets of DTLA.

Fashion Events by Month

The fashion industry in Los Angeles has events all year round, but it's often quieter in January and late summer, and peaks towards Christmas.

Event Opening Day

Unlike New York, Los Angeles fashion events tend to focus on weekend openings - and it's exceptionally rare for events to open midweek in the city.

Los Angeles Sample Sales in 2016

Hottest Sample Sale Regions

While the LA fashion scene is spread out across Orange County, the majority of the sample sales happen in DTLA in the Markets, particularly in the California Market Center, Cooper Design Space and New Mart, who all open their doors on the last Friday of each month for group sample sales.

Fashion Sample Sales by Month

Sample sales happen in LA all year round but unlike other fashion cities there's less of a pronounced Spring season in the city, with the vast majority of sample sales launching around the holiday gifting season in November and December.

Top Fashion Sample Sales in 2016

Like the fashion scene itself, LA has a healthy mix of big label brands, hip emerging brands and even multibrand designer sales in the top sample sale chart for 2016.

# Event Change
1 Splendid, Ella Moss & 7 For All Mankind: The Ultimate Pre Holiday Sale (Dec 2016)
2 Meghan Fabulous Sample Sale Blow Out (Dec 2016)
3 3.1 Phillip Lim Sample Sale (Nov 2016)
4 AMS Fulfillment Warehouse Holiday Sale (Dec 2016)
5 Sigrid Freiha Haute Couture Sample Sale (Nov 2016 - Dec 2016)
6 Obey Warehouse Sale (Dec 2016)
7 Meghan Fabulous Sample Sale (Dec 2016)
8 Riller & Fount Sample Sale (Dec 2016)
9 UNCOMMON THRDS x Clade Sample Sale (Dec 2016)
10 St. John Warehouse Sale (Dec 2016)
11 Joy & Mario Footwear Sample Sale (Dec 2016)
12 The Hundreds Warehouse Sale (Nov 2016)
13 Pom Pom at Home Warehouse Sale (Nov 2016)
14 Glam House Multibrand Sample Sale (Dec 2016)
15 James Perse Sample Sale (Dec 2016)
16 CC SKYE Accessories Sample Sale (Dec 2016)
17 Project Social T Sample Sale (Dec 2016)
18 Hello Kitty Blowout Sale (Dec 2016)
19 Trend Station LA Sample Sale (Dec 2016)
20 WILDFOX Sample Sale (Dec 2016)
Most popular sample sale brands 

Top Fashion Sample Sale Brands in 2016

These brands were the most popular in 2016, based on the popularity of Los Angeles sample sales they were involved in.

# Brand Change
1 Ella Moss
2 7 For All Mankind
3 Splendid
4 Meghan Fabulous
5 3.1 Phillip Lim
6 Sigrid Freiha
7 Riller & Fount
8 OBEY
9 Halston
10 Clade
11 UNCOMMON THRDS
12 The Hundreds
13 House of Harlow 1960
14 St. John
15 Joy & Mario
16 Pom Pom at Home
17 Karen Kane
18 James Perse
19 Three Dots
20 Herschel Supply Co
Most active sample sale brands 

Most Active Sample Sale Brands in 2016

These brands were involved in the most fashion sample sales in Los Angeles in 2016.

# Brand Change
1 Riller & Fount
2 COIN 1804
3 Halston
4 Bailey Blue
5 Greylin
6 Georg Roth
7 Keepsake
8 Knot Sisters
9 Clover Canyon
10 Splendid
11 VidaKush
12 MONROW
13 C/MEO Collective
14 Ella Moss
15 Dolan
16 St. Roche
17 Herschel Supply Co
18 Thomas Wylde
19 Objects Without Meaning
20 Loveriche
Most popular sample sale venues  Most active sample sale venues 

Los Angeles Fashion Shopping Events in 2016

Shopping events by month 

Shopping Events by Month

How many fashion shopping events happened each month in Los Angeles in 2016?

Most popular fashion shopping events  Most popular shopping event brands 

Top Shopping Event Brands in 2016

These brands were the most popular in 2016, based on the popularity of Los Angeles shopping events they were involved in.

# Brand Change
1 Planet Blue
2 Ali & Jay
3 DSTLD
4 Shinola
5 Allbirds
6 Puma
7 Boohoo
8 Bailey 44
9 Maniér Collections
10 Cosabella
11 Wolf & Man
12 Midori Bikinis
13 Joie
14 Rachel Comey
15 Polly Wales
16 Dimepiece
17 Burton
18 Black Scale
19 Pskaufman
20 Everly Clothing
Most popular shopping event venues 

Los Angeles Vintage Sales in 2016

Vintage sales by month 

Vintage Fashion Sales by Month

How many vintage fashion sales happened each month in Los Angeles in 2016?

Most popular vintage sales 

Los Angeles Bridal Sales in 2016

Bridal sales by month 

Bridal Sales by Month

How many bridal sales happened each month in Los Angeles in 2016?

Most popular bridal sales  Most popular bridal sale brands 

Top Bridal Sale Brands in 2016

These brands were the most popular in 2016, based on the popularity of Los Angeles bridal sales that they were involved in.

# Brand Change
1 Claire Pettibone
2 Romona Keveža
3 Alessandro Angelozzi
4 David Yurman
5 Ines Di Santo
6 Rosa Clará
7 Zuhair Murad
8 Katie May
9 Jenny Packham
10 Erica Koesler
11 Pronovias
12 Galia Lahav
13 Monique Lhuillier
14 Polly Wales
15 Tony Ward
Most popular bridal sale venues 

Los Angeles Fashion Networking Events in 2016

Fashion networking events by month 

Networking Events by Month

How many fashion networking events happened each month in Los Angeles in 2016?

Most popular fashion networking events 

Los Angeles Fashion Trade Shows in 2016

Fashion trade shows by month 

Trade Shows by Month

How many fashion trade shows happened each month in Los Angeles in 2016?

Most popular fashion trade show 

Want your own brand's data?

Although we don't publish actual numbers for brands and venues, we do share them with the brand owners themselves for free. To get access to your own brand or venue's dashboard, customise the look and feel of your brand on Chicmi, and see stats about all of your events, contact our team by emailing team@chicmi.com.

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