As you'd expect the fashion industry is dominated by female consumers. However men are becoming more involved in this category.
The majority of people looking at the site are interested in sample sales, which explains why the most prominent age group is 25 to 34. The younger generation are looking for new, hip and cult brands with low price points, the older generations look for more established brands, social events, exhibitions, education and networking.
Most of the visitors to New York events are in the USA. However there is a healthy interest from countries closely connected to the USA like Canada and Europe, and even further afield from people in countries like Japan and China, who research fashion events before they travel to the city.
New York's fashionistas tend to check in mid-week at work to plan their weekend, while they're more likely to be out and about on Saturday and Sunday rather than online
People often check early in the day to catch the newest listings and plan their day - or in the evening to browse and discover new interesting events and brands.
In the industry the focus of events is still shifting stock - and the hottest way for brands to engage face to face with consumers is to host sample sales and in-store events. However there is a trend to a more diverse fashion scene, with the rise of fashion exhibitions and educational events. New York has more diversity in this sense than LA, but less than London.
The majority of fashion events in New York happen on the island of Manhattan, especially in the Garment District and Lower Manhattan. However there is an increasing trend to cross the Brooklyn Bridge to Brooklyn and Williamsburg, particularly in venues like Industry City.
The fashion industry in New York has events all year round, but it's often quieter in January and late summer, and peaks towards Christmas.
Unlike in most other fashion cities, New York fashion event organisers tend to open their events mid-week, to catch people on their lunch break and after work. Sunday is the quietest day for event launches in the city.
Although sample sales in New York can happen anywhere on Manhattan and Brooklyn, a huge number of them are focussed around The Garment District and Lower Manhattan - particularly with 260 Sample Sale's prime Fifth Avenue location and Soiffer Haskin both based near the Garment District.
Sample sales happen in New York all year round but are mostly focussed on two key seasons - Spring and Winter. The Spring scene in New York is mostly March to June, and the Winter season is distinctly November and December for holiday gifting.
These New York sample sales were the most popular on Chicmi in 2018.
|1||La Perla Sample Sale (Feb 2018)|
|2||Fred Gelb Furs Sample Sale (Jan 2018)|
|3||Global Fashions Sample Sale (Mar 2018)|
|4||Mi Jong Lee Sample Sale (Feb 2018)|
|5||Paul Andrew Sample Sale (Mar 2018)|
|6||Jerome Dreyfuss Sample Sale (Feb 2018)|
|7||Meatpacking District Open Market (Mar 2018)|
|8||Brian Atwood Warehouse Sale (Feb 2018)|
|9||Unbound Lingerie Sample Sale (Feb 2018)|
|10||The Arrivals, Schutz & Friends Sample Sale (Jan 2018)|
|11||Jason Wu Sample Sale (Jan 2018)|
|12||Chloé Sample Sale (Mar 2018)|
|13||The Cashmere Sale (Feb 2018)|
|14||Space NK Warehouse Sale (Mar 2018 - Apr 2018)|
|15||Vintage Chanel & Hermes + Couture Designer Sample Sale (Mar 2018)|
|16||M.Gemi x Splurge Sample Sale (Mar 2018)|
|17||Parker x BaubleBar Sample Sale (Mar 2018)|
|18||The Kooples Sample Sale (Mar 2018 - Apr 2018)|
|19||Multibrand Childrenswear Sample Sale (Mar 2018)|
|20||Multibrand Childrenswear Sample Sale (Jan 2018)|
These brands were the most popular in 2018, based on the popularity of New York sample sales they were involved in.
|3||Mi Jong Lee||9|
|13||Egg by Susan Lazar||204|
|19||Ampersand As Apostrophe||1|
These brands were involved in the most fashion sample sales in New York in 2018.
|1||Egg by Susan Lazar||175|
|6||John Paul Ataker||-|
These New York venues were the most popular in 2018, based on the popularity of sample sales that they hosted.
|1||260 Sample Sale (260 Fifth Avenue)||-|
|2||clothingline (261 West 36th Street)||-|
|3||Global Fashions (49 West 38th Street)||2|
|4||265 West 37th Street (265 West 37th Street)||34|
|5||260 Sample Sale (150 Greene Street)||1|
|6||Paul Andrew Head Office (41 West 58th Street)||69|
|7||Soiffer Haskin (317 West 33rd Street)||1|
|8||Jerome Dreyfuss (473-475 Broome Street)|
|9||Chelsea Market (75 9th Ave)||1|
|10||260 Sample Sale (151 Wooster Street)||1|
|11||33 East 33rd Street (33 East 33rd Street)||9|
|12||9 Christopher Street (9 Christopher Street)||189|
|13||Blue Duck Showroom (463 7th Avenue)||124|
|14||Empire State Building (350 5th Ave)||142|
|15||Tangerine NYC Showroom (260 West 36th Street)||98|
|16||Eileen Fisher Boutique (314 E 9th St)||3|
|17||Penn Plaza Pavilion (Pennsylvania Station)|
|18||Morgane Le Fay (464 Broome Street)||85|
|19||Jack Rogers (1412 Broadway)||46|
|20||Satya Jewelry (330 Bleecker Street)||50|
These venues hosted the most fashion sample sales in New York in 2018.
|1||260 Sample Sale (260 Fifth Avenue)||-|
|2||clothingline (261 West 36th Street)||-|
|3||Soiffer Haskin (317 West 33rd Street)||-|
|4||260 Sample Sale (150 Greene Street)||-|
|5||Chelsea Market (75 9th Ave)||-|
|6||14 East 60th Street (14 East 60th Street)|
|7||Global Fashions (49 West 38th Street)||12|
|8||John Paul Ataker (804 Madison Ave)||39|
|9||Dress Me Chic at Prudence (347 West 36th Street)||182|
|10||TheShop446 Broadway (446 Broadway)|
|11||245 Fifth Avenue (245 Fifth Avenue)||186|
|12||Blue Duck Showroom (463 7th Avenue)||159|
|13||Tangerine NYC Showroom (260 West 36th Street)||67|
|14||Grinnell Design Showroom (580 8th Avenue)||25|
|15||Ivy Kirzhner Flagship (750 Greenwich Street)||135|
|16||260 Sample Sale (151 Wooster Street)||9|
|17||224 West 30th Street (224 West 30th Street)|
|18||Inhabit (1441 Broadway)||74|
|19||Urban Outfitters (526 6th Ave)||86|
|20||Samuji (12 Prince Street)|
How many fashion exhibitions happened each month in New York in 2018?
These New York fashion exhibitions were the most popular on Chicmi in 2018.
|1||Items: Is Fashion Modern? (Oct 2017 - Jan 2018)||2|
|2||Expedition: Fashion from the Extremes (Sep 2017 - Jan 2018)||2|
|3||Veiled Meanings: Fashioning Jewish Dress (Nov 2017 - Mar 2018)||2|
|4||Jewelry of Ideas: Gifts from the Susan Grant Lewin Collection (Nov 2017 - May 2018)||2|
|5||The Body: Fashion and Physique (Dec 2017 - May 2018)||4|
|6||Norell: Dean of American Fashion (Feb 2018 - Apr 2018)|
|7||David Bowie is (Mar 2018 - Jul 2018)|
|8||Mod New York (Nov 2017 - Apr 2018)||14|
|9||Louis Vuitton: Volez, Voguez, Voyagez (Oct 2017 - Jan 2018)||17|
|10||Ideas Get Dressed Exhibition (Mar 2018 - Apr 2018)|
|11||Pockets to Purses: Fashion + Function (Mar 2018)|
How many fashion shopping events happened each month in New York in 2018?
These New York fashion shopping events were the most popular on Chicmi in 2018.
|1||Kate Stoltz NYC Popup (Feb 2018)|
|2||Manhattan Vintage Clothing Show & Sale (Feb 2018)|
|3||The Traveling Pop-Up (Jan 2018)|
|4||Designer Pop-Up for Bottomless Closet (Mar 2018)|
|5||Eleven Six + The Maiyet Collective Shopping Event (Jan 2018)|
|6||Eleven Six + The Maiyet Collective SS18 Shopping Event (Mar 2018)|
|7||PAIGE Bleecker Street Grand Opening (Mar 2018)|
|8||The K-Beauty Night Market by Peach Slices (Feb 2018)|
|9||Meet The Maker: iRi (Mar 2018)|
|10||True Gault Sip & Scan Sale (Jan 2018)|
|11||Stoll America Pop Up (Dec 2017 - Mar 2018)||147|
|12||Trina Turk Spring Style Out (Mar 2018)|
|13||Metal + Smith Winter Pop-Up featuring The White Row (Feb 2018)|
|14||The Phluid Project Grand Opening (Mar 2018)|
|15||Christian Siriano x Next Century Silhouette In Bloom Event (Feb 2018)|
|16||Ted Baker: Ted Says Relax Event (Feb 2018)|
|17||Housing Works' Best of Spring Shopping Event (Mar 2018)|
|18||Trunk Show Treasures (Mar 2018)|
|19||Meet The Maker: 1 Atelier (Mar 2018)|
|20||NAKED CASHMERE NYFW Pop-Up (Feb 2018)|
These brands were the most popular in 2018, based on the popularity of New York shopping events they were involved in.
|2||Kate Stoltz NYC|
|4||marine & deerfield|
|9||Melissa Joy Manning||53|
|13||Peach & Lily|
These New York venues were the most popular in 2018, based on the popularity of shopping events that they hosted.
|1||Parasol Projects (208 Bowery)||2|
|2||Metropolitan Pavilion (125 West 18th Street)||2|
|3||MAIYET (16 Crosby Street)||72|
|4||Hallak Cleaners (1232 2nd Avenue)|
|5||Wolf & Badger (95 Grand Street)||29|
|6||Mercantile Annex (517 West 37th Street)|
|7||Parasol Gallery (171 Elizabeth Street)||2|
|8||TheShop446 Broadway (446 Broadway)|
|9||New York Marriott Marquis (1535 Broadway)||32|
|10||Bloomingdales (1000 3rd Avenue)||28|
|11||Housing Works (143 West 17th St)|
How many bridal sales happened each month in New York in 2018?
These New York bridal sales were the most popular on Chicmi in 2018.
|1||Alexandra Grecco Sample Sale (Mar 2018)|
|2||JLM Couture Bridal & Bridesmaids Sample Sale (Jan 2018)|
|3||Yumi Katsura & Simone Carvalli Sample Sale (Jan 2018)|
|4||Victor Harper Sample Sale (Feb 2018)|
|5||The Bridal Garden Sample Sale (Feb 2018 - Mar 2018)|
|6||Mark Ingram Bridal Sample Sale (Jan 2018)|
|7||Houghton Ready-to-Wear & Bridal Sample Sale (Jan 2018)|
|8||Monica's Bridal Annual Sample Sale (Feb 2018)|
|9||Paula Varsalona Flash Sale (Jan 2018)|
|10||Samantha Sleeper Bridal Sample Sale (Feb 2018)|
|11||The White Gown President's Day Sample Sale (Feb 2018)|
|12||Paisley Bridal Accessories Sample Sale (Mar 2018)|
|13||The Bridal Garden Private Label Event (Mar 2018)|
|14||Angelique Bridal Sample Sale (Feb 2018)|
|15||The Bridal Garden New Arrivals Event (Feb 2018)|
|16||Angel Sanchez Bridal Sample Sale (Mar 2018)|
|17||Cristalle NYC Bridal Trunk Show & Sample Sale (Mar 2018)|
These brands were the most popular in 2018, based on the popularity of New York bridal sales that they were involved in.
Although we don't publish actual numbers for brands and venues, we do share them with the brand owners themselves for free. To get access to your own brand or venue's dashboard, customise the look and feel of your brand on Chicmi, and see stats about all of your events, contact our team by emailing email@example.com.