Our purpose is to fix the environmental and humanitarian fashion crisis through the power of people!
We empower the biggest stakeholders in fashion, the consumers to encourage brands making positive change.
As a collective, we support brands’ social commitments; nurture local fashion culture; cut fashion waste and make fashion do good while we enjoy fashion.
We bring out the best of being a human: to care, to share and be kind.
Together we lead the fashion industry towards a greener and kinder future.
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