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It’s fitting that ViX is named for the stunning beach city of Vitoria in Brazil, where founder Paula Hermanny was brought up and dreamed her first dreams of the style she wanted to bring to women’s swimwear. As a little girl, Paula would gaze up at the jets flying through the clear blue Brazilian sky and imagine a woman with classic, yet modern tastes -- a woman who traveled around the world from Vitoria’s small, exotic, airport and turned heads wherever she went, from Monte Carlo to Bali. That woman grew up as the inspiration for ViX swimwear and Paula’s revolutionary and stunning designs.

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