Sparkle Athletic was born out of the blood, sweat and sparkle of three friends. Long-time runners and triathletes Carrie, Elise and Kelly stormed the 2010 Surf City USA Marathon in Huntington Beach, California clad in sparkle skirts. Little did they know it was the beginning of something great and something very sparkly.
A talented seamstress with a degree in fashion design, Carrie had been making sequined skirts for her daughters to play dress-up. When one of her daughters insisted on wearing the skirt on a mountain biking trip, Carrie got an idea. She could see her daughter from far away as her skirt sparkled in the sun.
Why not wear the sparkly skirts for their marathon, Carrie thought. Kelly and Elise, who love a little glitter themselves, agreed. After all, sparkle would be easier for their friends and family to spot in a sea of runners than the usual parade of black and white. They sure were right.
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