Chicmi Coronavirus Update

Chicmi's Update on the Coronavirus

The COVID-19 Coronavirus has been causing disruption around the world. At Chicmi, we're doing all we can to keep on top of the outbreak, and the impact on fashion events and sample sales in your city.

Most events have now been cancelled or postponed, although a few are still scheduled to go ahead. We're working hard to keep track of last minute alterations - and we'll update you as soon as we hear.

What should I do?

We recommend curling up with some Netflix and fluffy slippers for the next few weeks - and look out for online flash sales as they come up on the site! We do not recommend travelling to events.

If you do plan to attend any events, please make sure you click I'm Going or RSVP on the event page, so that we can send you an email if we hear of any last minute changes.

Whenever we hear that an event is cancelled or postponed we'll email everyone who clicked I'm Going or RSVP, and also show it clearly on the event page. Click Follow on the brands featured in the event and we'll let you know when they're rescheduled.

We recommend that you thoroughly read the CDC's Prevention Advice - and if you are feeling ill then we request that you do not go to any events, so that you can reduce the risk of spreading an infection to others.

And please do wash your hands regularly, and avoid touching your face with unwashed hands! Stay safe, and we'll be back with fab discounts and events as soon as we can! ❤️

What should brands do?

We recommend you check out the CDC's Advice for Event Planners regularly and plan accordingly.

Most brands are now cancelling events coming up in the near future - and our advice would be to do the same. If you do postpone or cancel your event, please let us know as soon as possible, so that we can inform our readers and save them travelling to venues unnecessarily. You can email us at and we'll take immediate action.

If you were planning a sample sale, arrange an online flash sale and shipping to customers instead - we run those regularly on our site and they can be super effective. You can find out more about Flash Sales here.

What is Chicmi doing?

We are working really hard to keep an accurate calendar, showing what's happening in your city. We don't currently recommend attending events, but there is so much incorrect and outdated information online, we think it's important to continue to do our jobs, so that people can make an informed decision.

We're also working with a number of great brands to convert their sample sales to online flash sales - so that you can still get your shopping fix while you're stuck at home!

And we're consulting with many brands and event organisers to plan for the future, help them get the word out about changes and cancellations, and advise them on what's happening in their area.

If you think we can help in other ways, please do let us know!

Questions, thoughts?

We'll do everything we can to make sure our community and the brands we work with are safe and protected. If you have questions, comments or thoughts, please do let us know by emailing us at

Thanks so much for being part of Chicmi - and we look forward to getting back to our regular programming! 💪

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