chaYkra pays tribute to Indian culture and yoga heritage, it reflects ‘Brindian’ identity, infusing classic British elegance with Indian vibrancy and colour.
chaYkra was named in honour of the sanskrit word 'chakra' which relates to the spinning wheels of energy within the body. The seven letters reflect the seven chakras of the body. 'Y' was added to balance out the word, a dual symbol for both 'yoga' and 'you'. Yoga balances chakra energy flows and gives valuable time for self-reflection.
Yoga is derived from the Sanskrit work ‘yug’, meaning ‘to join together.’ This principle is one of the key anchor values of our brand. Everyone involved in our production process is important to us and we want consumers to feel a connection with the source of their garments. In fact, a key motivation behind the brand’s creation was our desire to help the Indian community. We are committed to the principles of fair trade and have gone to great lengths to ensure the materials and factories we use uphold the highest of ethical standards. We hope our brand values resonate with others. When you choose to wear chaYkra clothes you are making a choice for sustainable, high quality and stylish yoga-wear.
chaYkra pieces are all made with organic cotton, ethically sourced from India to support workers and families there. Exceptionally comfortable and versatile.
Following chaYkra successful debut on Chicmi last year, we are excited to launch the second Chicmi event!! 🥳
Check out these size charts before the sale starts - they'll also be available when viewing products once the sale opens.