Paradise Row Online Sample Sale
Chicmi donates to Save The Children when you buy at this sale! Read more
About the Paradise Row Online Sample Sale
Exclusive for CHICMI family to sample Paradise Row! 😊🧁❤️
Support charities while you enjoy amazing brands with CHICMI!
Nika Diamond-Krendel of Paradise Row first discovered how East London was once home to a booming manufacturing and textile industry. But with only a handful of leather workshops left due to British brands outsourcing their manufacturing abroad, Paradise Row soon realised the skills honed over generations were being lost - along with the decline of craftsmanship.
That's where Paradise Row began working with a local team to help preserve the ailing craft of the London leather trade.
Through every thread, cut and design, their inspiration comes from the surrounding area; with nothing being more authentic than that of East London.
Through buying with Paradise Row, you are not only supporting every link of the local trade chain, but also supporting a brand that promotes social and cultural connections that make up the lively local area of East London.