Following on from a very successful "Luxe in Flux" talk at Shoreditch House in June, we are excited to bring you "FashTech Talks: Age of the Influencer?" for July - a deep dive into why so many brands are turning to influencers for their social media strategy.
In an age where influencers are increasingly key to a brand's social media success, we will be discussing the evolution of the likes of Instagram and Twitter, and the extent to which influencers can actually increase a brand's reach and sales figures.
Panel will include Diipa Khosla (top lifestyle & fashion blogger), Debbie Cartwright (Managing Director at fashion PR agency, IPR) and Nandita Khosla (Photographer). Join the discussion as we explore the pros and cons of including influencers in your digital marketing strategy and how much 'real' ROI they provide.
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