London Sample Sales

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Pricing: 4/5
Quality of Stock: 2/5
Friendliness: 3/5
Overall Rating: 3/5

Not as good as their sale last year.
There were only a handful of size 6, a lot of size 8 but not many styles to choose from.
Pricing: 5/5
Quality of Stock: 5/5
Friendliness: 5/5
Overall Rating: 5/5

Well stocked sale with many mixes sizes. The new brand on offer at the same time was also great quality
Pricing: 4/5
Quality of Stock: 5/5
Friendliness: 5/5
Overall Rating: 5/5

Great choice and lovely quality of clothes
Pricing: 4/5
Quality of Stock: 5/5
Friendliness: 5/5
Overall Rating: 5/5

Very good but at 2:30 in the afternoon a lot of the small sizes were gone.
Pricing: 5/5
Quality of Stock: 4/5
Friendliness: 5/5
Overall Rating: 5/5

Amazing stock with great prices for High st & brands sunglasses & jewellery !!

London Sample Sales Map

London Sample Sales Calendar

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The Chicmi Team Say

After a quiet start to the week, there's a small but high quality selection of good London sample sales to shop this week - but it's definitely the calm before the storm of sample sale season.

Our favourite of the week is the London sample sale from Margaret Howell, which kicks off at The Music Room on 26 South Molton Lane. There'll be up to 80% off on the designer's womenswear, menswear and accessories for two days only - so make sure you don't miss out!

Also on our hitlist this week is the return of the House of Hackney sample sale! They last had a London sample sale in March which was massively popular, so expect the same again - especially since prices are up to 75% off on their home textiles, homeware and wallpaper! That's happening at The BOX in Hackney Walk from Saturday.

Finally, make sure you check out both the Viola Boutique sample sale near Marble Arch, which has a fabulous collection of hot contemporary womenswear brands to shop, and the Extraless London sample sale on Hanover Square on the weekend, which boasts a great selection of Japanese and European designers at up to 70% off retail prices.

Published 16th September 2018

About London Sample Sales

The vibrant London sample sale scene makes it one of the best places for finding discount fashion.

When Is Sample Sale Season?

Sample and warehouse sales can occur in London all year round and are sometimes announced at the last minute - so you need to keep a close watch if you want to catch your favourite brands - but they're most common when seasons are coming to an end, so in March to May and October to December.

You'll also find regular London sample sales from the likes of Designer Sales UK or One & Only Designer Sales, which occur all year round and often bring together clothes from a range of different designers every time.

Finally, look out for events at RSPV - a special little store in Chiswick which has sample sale residencies by a particular top designer for a few weeks at a time, and when they have an event on it's always worth a look-in.

What Will I Find In a Sample Sale?

You'll find sample sales sales in London from international brands to many emerging and independent labels. Make sure you don't limit yourself to just the famous names, as sample sales are a great way to cheaply discover the next up-and-coming talent too. Sometimes the sample sales by emerging labels - especially the group shows - can be really fun, with live DJs, food, drink and music, along with opportunities to meet the designers and discover the full stories behind their clothes.

On the negative side, some London sample sales can be pretty intense experiences. Some very popular sales can attract very long queues, so expect to wait if you're hitting a sample sale featuring a high street or luxury brand. And even with a luxury label don't expect a VIP service - often the more popular sales will require you to check in your coat and bag before you can enter, and there are seldom little niceties like changing rooms or a private shopper!

If you're unsure about a particular sample sale then check out the event page on Chicmi before you go and we'll share tweets and comments from people who are actually there - so you can get an idea of how good the pricing is, what items are available and what the queue is like before you go!

Where Do Sample Sales Occur?

In terms of location, London's sample sales can be spread out all across the city, but there are some locations like the The Music Room in Mayfair or Chelsea Old Town Hall are hot venues and are used very regularly. You'll also find a lot of independent sample sales happen around Shoreditch and Hackney, where many emerging fashion designers have their studios.

Make sure you sign up for Chicmi's daily or weekly fashion alerts to keep up to date with the latest sample sales in London!

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