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Today's London Sample Sales

The vibrant London sample sale scene makes it one of the best places for finding discount fashion. Read more >

When Is Sample Sale Season?

Sample and warehouse sales can occur in London all year round and are sometimes announced at the last minute - so you need to keep a close watch if you want to catch your favourite brands - but they're most common when seasons are coming to an end, so in March to May and October to December.

You'll also find regular London sample sales from the likes of Designer Sales UK or One & Only Designer Sales, which occur all year round and often bring together clothes from a range of different designers every time.

Finally, look out for events at RSPV - a special little store in Chiswick which has sample sale residencies by a particular top designer for a few weeks at a time, and when they have an event on it's always worth a look-in.

What Will I Find In a Sample Sale?

You'll find sample sales sales in London from international brands to many emerging and independent labels. Make sure you don't limit yourself to just the famous names, as sample sales are a great way to cheaply discover the next up-and-coming talent too. Sometimes the sample sales by emerging labels - especially the group shows - can be really fun, with live DJs, food, drink and music, along with opportunities to meet the designers and discover the full stories behind their clothes.

On the negative side, some London sample sales can be pretty intense experiences. Some very popular sales can attract very long queues, so expect to wait if you're hitting a sample sale featuring a high street or luxury brand. And even with a luxury label don't expect a VIP service - often the more popular sales will require you to check in your coat and bag before you can enter, and there are seldom little niceties like changing rooms or a private shopper!

If you're unsure about a particular sample sale then check out the event page on Chicmi before you go and we'll share tweets and comments from people who are actually there - so you can get an idea of how good the pricing is, what items are available and what the queue is like before you go!

Where Do Sample Sales Occur?

In terms of location, London's sample sales can be spread out all across the city, but there are some locations like the Music Rooms in Mayfair or Chelsea Old Town Hall are hot venues and are used very regularly. You'll also find a lot of independent sample sales happen around Shoreditch and Hackney, where many emerging fashion designers have their studios.

Make sure you sign up for Chicmi's daily or weekly fashion alerts to keep up to date with the latest sample sales in London!

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Hot
Sample sale
Style PB Curate Active Wear Sample Sale
Ends today
Get to this pop up from online retailer Style PB to shop discounts of up to 80% off on a curated edit of the most stylish active wear brands on the market!
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Hot
Sample sale
Katherine Hooker Sample Sale
Ends this Saturday
Katherine Hooker are having a two week sample sale at their Mayfair pop up in Shepherd Market - opening 10am to 6pm daily except Sunday. Get there for her tailored jackets, coats and womenswear!
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Hot
Sample sale
1offpiece.com Pop Up Designer Outlet
On now
Head to this designer pop up from 1offpiece.com next to Selfridges and shop brands like Gucci, Prada, Miu Miu, Valentino, Alexander Mcqueen, Lanvin, Balmain, Christian Dior, Saint Laurent, Christian Louboutin, Givenchy, Marni, Jimmy Choo and many mor...
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Sample Sales This Week

Hot
Sample sale
Laboratory S Multibrand Winter Sales Event
This Tuesday only
Get to Lion Studio's Laboratory S concept store for this special Winter sales event where there'll be discounts of up to 70% off on womenswear, menswear, jewellery and accessories - plus you get to hang out with and get styling advice from some of th...
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Hot
Sample sale
Hush Sample Sale
Opens this Wednesday
Shop samples, seconds and end of line items from Hush at their three day sample sale happening this month in Chelsea Old Town Hall! Cash and cards are accepted.
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Hot
Sample sale
Karen Millen Warehouse Clearance Sale
Opens this Friday
Don't miss out on discounts of up to 75% off womenswear and accessories from Karen Millen at this two day clearance sale in the Imber Court Club near Hampton Court! A full alteration service is available.
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Hot
Sample sale
Alfie Douglas Studio Clearance Sale
Opens this Saturday
Full details are still to come, but put this in the diary! Shop Alfie Douglas' unique bags at a discount in their two day studio clearance sale near Finsbury Park.
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Sample sale
Fjällräven Sample Sale
Opens this Saturday
Head to The Brokedown Palace in BOXPARK where they'll be helping Fjällräven to clear out rare samples from their warehouse! You'll find outdoorwear in a variety of sizes but predominantly large for men and small for women.
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Hot
Sample sale
Designer Sales UK Sample Sale
This Saturday only
"Designer Sale’s UK first Sample Sale of the year – expect HUGE deals on all Winter stock from over forty different Designer labels including Westwood, Aquascutum, Isla Jacobsen, Pyrus, Helene Berman, Sofia French, House of Holland, Bysun and lots mo...
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Sample Sales This Month

Sample sale
Fashercise Pop Up & Sample Sale
On 30 January 2017
Fashercise will be popping up at The Hoxton's Fresh & Fit Fest event with a pop up and sample sale where you can shop up to 80% off activewear!
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Sample sale
Multibrand Indie Brands Sample Sale
Opens 30 January 2017
Follow the Get Tickets link to the Facebook event page for this multibrand sample sale to get in touch with the organisers and find the secret address.
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Sample sale
One & Only Designer Sales
On 2 February 2017
A staple of the London designer shopping calendar, the One & Only Designer Sales events at The Music Room always provide a large collection of top designer labels at significant discounts. Doors close at 7:45.
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Sample sale
Beulah London Sample Sale
Opens 8 February 2017
Womenswear brand Beulah London are holding a three day sample sale in their flagship store in Victoria! Cash and card accepted. No exchanges or refunds on sample sale purchases.
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Sample sale
Exclusive Sample Sale: Ladies Premium Brands
On 10 February 2017
Shop sample sale prices on brands like Valentino Red, Armani Collection, Escada, Max Mara, Laurel, Wolf & Whistle, Rachel Zeitlin fur accessories, Silvian Heach and many more at this event organised by Exclusive Clearing in Chelsea Old Town Hall!
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Sample sale
Designer Sales UK Sample Sale
On 18 February 2017
"Designer Sales UK stock Winter separates & early spring stock from London Fashion Week labels inc Tops, Jacket’s, Coat’s, Dresses for all occasions, Knitwear, Silk blouses & shirts and more – Lots of Accessories coming inc Leather Handbags from Famo...
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The Chicmi Team Say

Well we're still completely in down season for London sample sales at the moment, but that doesn't mean that London is devoid of a bargain. Last week saw the surprise announcement of the Karen Millen sample sale in Chiswick Town Hall, and also the Ille De Cocos cashmere sample sale and Craft Central multidesigner sales event, and this week we wouldn't be surprised if one or two interesting sample sales slipped into the London sample sale calendar as the week progresses.

However we do already have two London sample sales in the calendar for this week - the first being the James Lakeland sample and warehouse sale that runs from Wednesday to Friday near East Finchley. Prices here start at just £10 for their womenswear, so expect plenty of opportunity to refresh your wardrobe.

The second London sample sale in the diary is the Libélula sample sale, which is happening in Shepherd's Bush and has up to 90% off everything, with only one catch - you have to be a size UK 10. If you match that then get there to explore a plethora of one off styles filled with vibrant prints.

That's it in the London sample sale for now this week, but keep a close eye out for new entries, and save your pennies for the coming months. We've already got some interesting London sample sales in the diary for the rest of January - including Hush and Fashercise, and it's only going to get hotter as we ramp up to Spring.

Published 15th January 2017

London Sample Sales Map

London Sample Sales Calendar

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Most Popular Online Sales in London

Closet London
Closet London: The January sale has up to 50% off selected items 
Added 2 days ago at closetlondon.com HOT
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Marks & Spencer
Marks & Spencer: The sale has up to 70% off on womenswear 
Added 3 days ago at marksandspencer.com HOT
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Oasis
Oasis: There's up to 70% off selected lines in sale further reductions 
Added 2 days ago at oasis-stores.com HOT
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UGG
UGG: Last chance to get an extra 10% off sale with code SALE10 
Added 1 day ago at ugg.com HOT
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Rare London
Rare London: Get 25% off everything new with the code NEW25 
Added 1 day ago at rarelondon.com HOT
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Lara Bohinc: Get an extra 10% off the Winter sale until Sunday with code FLASH 
Added 1 day ago at larabohinc.com HOT
Report as ended
House of Fraser
House of Fraser: The Big Brand Sale with up to 60% off ends tomorrow 
Added 10 hrs ago at houseoffraser.co.uk HOT
Report as ended

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