London Sample Sales

The vibrant London sample sale scene makes it one of the best places for finding discount fashion. Read more >

When Is Sample Sale Season?

Sample and warehouse sales can occur in London all year round and are sometimes announced at the last minute - so you need to keep a close watch if you want to catch your favourite brands - but they're most common when seasons are coming to an end, so in March to May and October to December.

You'll also find regular London sample sales from the likes of Designer Sales UK or One & Only Designer Sales, which occur all year round and often bring together clothes from a range of different designers every time.

Finally, look out for events at RSPV - a special little store in Chiswick which has sample sale residencies by a particular top designer for a few weeks at a time, and when they have an event on it's always worth a look-in.

What Will I Find In a Sample Sale?

You'll find sample sales sales in London from international brands to many emerging and independent labels. Make sure you don't limit yourself to just the famous names, as sample sales are a great way to cheaply discover the next up-and-coming talent too. Sometimes the sample sales by emerging labels - especially the group shows - can be really fun, with live DJs, food, drink and music, along with opportunities to meet the designers and discover the full stories behind their clothes.

On the negative side, some London sample sales can be pretty intense experiences. Some very popular sales can attract very long queues, so expect to wait if you're hitting a sample sale featuring a high street or luxury brand. And even with a luxury label don't expect a VIP service - often the more popular sales will require you to check in your coat and bag before you can enter, and there are seldom little niceties like changing rooms or a private shopper!

If you're unsure about a particular sample sale then check out the event page on Chicmi before you go and we'll share tweets and comments from people who are actually there - so you can get an idea of how good the pricing is, what items are available and what the queue is like before you go!

Where Do Sample Sales Occur?

In terms of location, London's sample sales can be spread out all across the city, but there are some locations like the Music Rooms in Mayfair or Chelsea Old Town Hall are hot venues and are used very regularly. You'll also find a lot of independent sample sales happen around Shoreditch and Hackney, where many emerging fashion designers have their studios.

Make sure you sign up for Chicmi's daily or weekly fashion alerts to keep up to date with the latest sample sales in London!

Hide this

Sample Sales Today

Hot
Sample sale
Nicholas Oakwell Couture Flash Archive Sample Sale
On now
Shop couture womenswear at 50%-75% off in the Nicholas Oakwell boutique on Brook Street in Mayfair until 24th April.
View this sample sale ▸

Sample Sales This Week

Sample sale
Zone Two Sample Sale
Opens this Wednesday
Shop brands like Eastpak, People Footwear, Psycho Bunny, Samsøe & Samsøe and Scotch & Soda at up to 75% off in this four day sample sale from fashion distribution and marketing agency Zone Two. Cash and cards accepted (including Amex).
View this sample sale ▸
Sample sale
Rupert Sanderson Sample Sale
Opens this Wednesday
Prices will start at just £90 in this two day sample sale from Rupert Sanderson in The Royal Institution. There'll be a variety of styles and sizes available during the event, and we expect it to be popular so get there early for the best selection!
View this sample sale ▸
Hot
Sample sale
Joseph Sample Sale
Opens this Wednesday
The Joseph sample sale has arrived! Hosted by Curate Private Sales, it will feature menswear and womenswear from brands like Acne Studios, Burberry Prorsum, Christopher Kane and Stella McCartney at a discount!
View this sample sale ▸
Sample sale
Lucy Wernick Multibrand Sample Sale
Opens this Thursday
This two day London sample sale from the Lucy Wernick Fashion Agency brings you major discounts on fashion and accessories from 360CASHMERE, Eberjey, Essentiel Antwerp, Notes Du Nord and Pyrus!
View this sample sale ▸
Sample sale
Monica Vinader Sample Sale
This Thursday only
There'll be gorgeous Monica Vinader jewellery on offer at a discount in this one day sample sale happening at the Music Room on South Molton Lane, Mayfair! Note that the sale is open until 8pm but last entry is 7:30pm.
View this sample sale ▸
Sample sale
Lily and Lionel Sample Sale
Opens this Thursday
Shop up to 80% off scarves, clothing and resort wear at this two day sample sale near Finchley Central from Lily and Lionel! Cash only on purchases under £50.
View this sample sale ▸
Sample sale
Designer Warehouse Sales Sample Sale
Opens this Thursday
Designer Warehouse Sales return with a three day sale offering discounts of between 65% to 80% off brands like REPEAT Cashmere, Mac Jeans, Apanage, Airfield, Tramontana, Javier Simorra, Milano Italy, Marciano LA and Frieda&Freddies New York.
View this sample sale ▸
Hot
Sample sale
Liberty London Sample Sale
Opens this Thursday
Luxury British retailer Liberty London is hosting a four-day sample sale at The BOX from 30 March, offering East Londoner’s and visitors to Hackney Walk an exclusive opportunity to shop Liberty London menswear, womenswear, kids, accessories, nightwea...
View this sample sale ▸
Sample sale
Multibrand Designer Clearance Sample Sale
This Thursday only
Beach Blanket Babylon is once again the sample sale venue of choice for an amazing collection of British independent designers, including Atalanta Weller, Christy's Hats, Eudon Choi, Holly Fulton, Lou Dalton, Noel Stewart, Olivia Von Halle, Piers Atk...
View this sample sale ▸
Sample sale
Religion Sample Sale
Opens this Thursday
There'll be up to 80% off on menswear and womenswear at this four day sample sale from Religion near Old Street!
View this sample sale ▸
Hot
Sample sale
Astley Clarke Sample Sale
This Friday only
Shop Astley Clarke's unique designer jewellery at 40-80% off in their sample sale at the end of this month, in their showroom near Edgware Road.
View this sample sale ▸
Hot
Sample sale
Karen Millen Warehouse Clearance Sale
Opens this Friday
Shop up to 75% off womenswear and accessories at this two day warehouse clearance sale from Karen Millen at Hampstead Town Hall, just opposite Belsize Park tube station on the Northern Line. There's a full alteration service available too.
View this sample sale ▸
Sample sale
Ally Capellino & Friends Sample Sale
Opens this Friday
Get yourself to this two day sample sale at St. Hilda's East in Shoreditch to shop Ally Capellino, Jo Gordon, NEUBA, Studio Nicholson and Folk Clothing Women's!
View this sample sale ▸
Hot
Sample sale
Charlene Mullen Sample Sale
Opens this Friday
Shop discontinued ranges, samples and bargains at this two day sample sale from Charlene Mullen, where steals will include cushions from their signature Scenic and Geometric collections.
View this sample sale ▸
Sample sale
Miista Sample Sale
Opens this Friday
It's Miista's biggest ever sample sale in London, with loads of throwback styles and footwear samples that are fresh off the shelves - including AW16 stock and stock from their diffusion line E8! Prices start at just £30 and you've got just three da...
View this sample sale ▸
Hot
Sample sale
Orla Kiely Sample Sale
Opens this Friday
Orla Kiely are bringing their famous colours and patterns to The Music Room near Bond Street for a three day sample sale this month!
View this sample sale ▸
Sample sale
FCB Boutique Spring/Summer Sample Sale
This Saturday only
Fashion e-tailer FCB Boutique are taking over the Fashion Capital HQ for their Spring/Summer sample sale, where they'll bring you their affordable womenswear at a discount, face to face! Opens at 10am.
View this sample sale ▸

Sample Sales This Month

Sample sale
One & Only Designer Sales
On 4 April 2017
A staple of the London designer shopping calendar, the One & Only Designer Sales events at The Music Room always provide a large collection of top designer labels at significant discounts. Doors close at 7:45pm.
View this sample sale ▸
Sample sale
Anna Scholz Sample Sale
On 4 April 2017
Shop stylish plus-size womenswear from Anna Scholz at up to 90% off in this one day sample sale at their HQ.
View this sample sale ▸
Sample sale
Love My Soul Sample Sale
On 6 April 2017
Shop leather handbags and accessories from Love My Soul in their one day sample sale at All Saints Church near Oxford Circus! Small leather accessories will start at just £5 and handbags will start at £20. Cash and card accepted.
View this sample sale ▸
Sample sale
3.1 Phillip Lim Sample Sale
Opens 6 April 2017
Shop ready-to-wear, shoes and handbags from 3.1 Phillip Lim at this two day sample hosted by Curate Private Sales, where there'll be up to 75% off ready-to-wear, shoes and handbags! Head on over to the Get Tickets link to sign up for free.
View this sample sale ▸
Sample sale
Diesel Sample Sale
On 7 April 2017
Shop up to 85% off menswear and men's accessories from Diesel at this sample sale in East Barnet, organised by Faster Fashion! Expect tons of Diesel jeans, Diesel shirts, jumpers, hoodies, jackets, Chinos, polos, belts, wallets, accessories and more...
View this sample sale ▸
Sample sale
House of Holland Sample Sale
Opens 7 April 2017
Follow the Get Tickets link to RSVP free to this House of Holland sample sale, happening at The Hoxton in Holborn! Expect an array of womenswear, menswear and accessories from various seasons at a snip of the price.
View this sample sale ▸
Sample sale
Lucas Hugh Warehouse Sale
On 8 April 2017
The Lucas Hugh warehouse sale is coming on the 8th April! The perfect excuse to stock up on their technical activewear at a discount!
View this sample sale ▸

The Chicmi Team Say

London sample sale season is hotting up for sure! We've just had a killer week, with sample sales from Coast, Margaret Howell, Cambridge Satchel Company and many, many more, and we're about to have another week packed full of sample sale bargains!

There's a slightly delayed start to this week's shopping - it all kicks off on Wednesday, with a completely dead Monday and Tuesday. But Wednesday makes up for it and more, with London sample sales from Joseph, Rupert Sanderson and Zone Two.

The three day Joseph sample sale is organised by Curate Private Sales, which means that you have to be registered with them to get in - get yourself over to the event listing and click on Get Tickets to sign up now. Along with Joseph themselves, you can also expect items from Acne, Burberry, Christopher Kane, Stella McCartney and many more!

The Rupert Sanderson Sample Sale is happening at The Royal Institution - where they normally hold their London sample sales. There will be shoes there from just £90, including a variety of styles and sizes. That's on for just two days.

Finally for Wednesday, the Zone Two sample sale is that their normal haunt - the Pegaso Showrooms near Old Street - and this institution of the London sample sale scene brings you their normal range of hip brands, including Eastpak, People Footwear, Psycho Bunny, Samsøe & Samsøe and Scotch & Soda. Discounts are up to 75% off and it's on for four days, so make sure you get there while you've got a chance!

If you think Wednesday is hot, then Thursday and Friday are going to blow you away. You've got a seven new London sample sales to choose from on Thursday, including the Lucy Wernick Agency in Farringdon (think Pyrus, 360CASHMERE, Eberjey and more), Designer Warehouse Sales in Chelsea (that's REPEAT Cashmere, Mac Jeans, Milano Italy and many more), a multibrand designer sample sale in Bethnal Green featuring brands like Eudon Choi, Sibling, Piers Atkinson, Lou Dalton, Olivia Von Hally, Holly Fulton and more, and a Lily and Lionel sample sale in Finchley. But if they're not enough, there's major sample sales launching from Liberty, Religion and Monica Vinader.

Liberty are christening a new location in Hackney Walk called The Box for their London sample sale, where there'll be up to 70% off across accessories, fashion, homeware and much more. That's open for four days. Monica Vinader are taking over The Music Room in Mayfair for their London sample sale, which is open for just one day and promises to be stuffed full of their gorgeous jewellery at a discount. And finally Religion will be at their normal Clere Street location in Shoreditch, with discounts of up to 80% off menswear and womenswear over four days.

You think it's all over? Think again - because Friday brings you another six killer London sample sales to choose from. There's Astley Clarke off the Edgware Road, offering up to 80% off their unique jewelry for one day; or there's Ally Capellino, Jo Gordon, NEUBA, Folk and more holding a two day sample sale in Shoreditch; or how about Charlene Mullen, with their unique patterned homeware on offer for two days in Shoreditch? No? Then you've also got Miista, Karen Millen, and none other than Orla Kiely to choose from!

The Miista London sample sale brings you footwear from their AW16 stock and more, including their diffusion line E8, at prices starting from just £30 over three days in Dalston; Karen Millen are taking over the Hampstead Town Hall for their two day sample sale, featuring up to 75% off womenswear and accessories; and last but absolutely not least, Orla Kiely are taking over The Music Room for three days, promising to be packed full of their gorgeous pattern-rich fashion and homeware.

So all in all a pretty packed week for sample sales, with some amazing bargains from some amazing brands. But keep an eye on cash flow because it's only just beginning really - we've already got Lucas Hugh, 3.1 Phillip Lim, House of Holland, Diesel and more in the diary for next month, and there are going to be so many more great London sample sales to come over the season!

Published 26th March 2017

London Sample Sales Map

London Sample Sales Calendar

Loading...

Most Popular Online Sales in London

Marks & Spencer
Marks & Spencer: The sale is up to 60% off and now has further reductions 
Added 3 days ago at marksandspencer.com HOT
Report as ended
THE OUTNET
THE OUTNET: Shop J Brand at up to 60% off 
Added 2 hrs ago at theoutnet.com HOT
Report as ended
Anthropologie
Anthropologie: The Spring sale has up to 70% off online and in-store 
Added 5 hrs ago at anthropologie.com HOT
Report as ended
House of Fraser
House of Fraser: The sale continues and has up to 50% off 
Added 1 day ago at houseoffraser.co.uk
Report as ended
Serge Denimes
Serge Denimes: There's an online sample sale happening right now 
Added 1 day ago at sergedenimes.com
Report as ended
People Tree
People Tree: There's 20% off knitwear with the code KNIT20 
Added 3 days ago at peopletree.co.uk
Report as ended
Crew Clothing
Crew Clothing: Shop further reductions in the mid-season sale 
Added 1 day ago at crewclothing.co.uk
Report as ended

See all online sales ▸

Please wait...

Share This Page

Log In To Chicmi

Use your Facebook account or your email address. Don't have an account? Sign up.

Login with Facebook Login with my email address

Sign Up to Chicmi

Use your Facebook account or email address. It's free, and we don't spam.

Sign up with Facebook Sign up with my email address

Sign Up to Chicmi

Sign up with your Facebook account or email address. It's free, and we don't spam.

Don't worry - we'll remember your comment and you can post it when you've signed up!

Sign up with Facebook Sign up with my email address
Get our free daily or weekly London fashion events email