All London Sample Sales

The Chicmi Team Say

There are bargains from Kate Spade, Loop Generation, Prada, self-portrait, Anya Hindmarch and many more in the London sample sale calendar this week - and there's new ones added all the time, so you're going to have to call the bank manager and get ready to shop!

Whether it's the Exclusive Prada Sale, running for 4 days at The BOX; the 2 day Loop Generation Pop-Up at 20 Queensberry Place; or the 3 day Anya Hindmarch Sample Sale that's got the heart pumping this week, make sure you take a close look at all the sales in the London sample sales, as there's plenty you're not going to want to miss.

Another London sample sale for your hit list is definitely the self-portrait Sample Sale at Showcase, and then we recommend the Kate Spade Sample Sale as well - which might very well be a highlight!

You're going to want to be checking in regularly, as there's new sample sales in London announced all the time! We thoroughly recommend joining our mailing list and installing our app, so we can make sure you're updated!

Published 12th December 2019

About London Sample Sales

The vibrant London sample sale scene makes it one of the best places for finding discount fashion.

When Is Sample Sale Season?

Sample sales - sometimes called private sales, warehouse sales or archive sales - can occur in London all year round and are sometimes announced at the last minute - so you need to keep a close watch if you want to catch your favourite brands - but they're most common when seasons are coming to an end, so in March to May and October to December.

You'll also find regular London sample sales from the likes of Designer Sales UK or One & Only Designer Sales, which occur all year round and often bring together clothes from a range of different designers every time.

There are also many dedicated London sample sale venues - like The Music Room, The BOX, Showcase and Arlettie - which host sample sales throughout the year, and host some of the global top brands.

What Will I Find In a Sample Sale?

You'll find sample sales sales in London from international brands to many emerging and independent labels. Make sure you don't limit yourself to just the famous names, as sample sales are a great way to cheaply discover the next up-and-coming talent too. Sometimes the sample sales by emerging labels - especially the group shows - can be really fun, with live DJs, food, drink and music, along with opportunities to meet the designers and discover the full stories behind their clothes.

On the negative side, some London sample sales can be pretty intense experiences. Some very popular sales can attract very long queues, so expect to wait if you're hitting a sample sale featuring a high street or luxury brand. And even with a luxury label don't expect a VIP service - often the more popular sales will require you to check in your coat and bag before you can enter, and there are seldom little niceties like changing rooms or a private shopper!

If you're unsure about a particular sample sale then check out the event page on Chicmi before you go and we'll share tweets and comments from people who are actually there - so you can get an idea of how good the pricing is, what items are available and what the queue is like before you go!

Where Do Sample Sales Occur?

In terms of location, London's sample sales can be spread out all across the city, but there are some locations like the The Music Room in Mayfair or Chelsea Old Town Hall are hot venues and are used very regularly. You'll also find a lot of independent sample sales happen around Shoreditch and Hackney, where many emerging fashion designers have their studios.

Make sure you sign up for Chicmi's daily or weekly fashion alerts to keep up to date with the latest sample sales in London!

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