London Sample Sales

The vibrant London sample sale scene makes it one of the best places for finding discount fashion. Read more >

When Is Sample Sale Season?

Sample and warehouse sales can occur in London all year round and are sometimes announced at the last minute - so you need to keep a close watch if you want to catch your favourite brands - but they're most common when seasons are coming to an end, so in March to May and October to December.

You'll also find regular London sample sales from the likes of Designer Sales UK or One & Only Designer Sales, which occur all year round and often bring together clothes from a range of different designers every time.

Finally, look out for events at RSPV - a special little store in Chiswick which has sample sale residencies by a particular top designer for a few weeks at a time, and when they have an event on it's always worth a look-in.

What Will I Find In a Sample Sale?

You'll find sample sales sales in London from international brands to many emerging and independent labels. Make sure you don't limit yourself to just the famous names, as sample sales are a great way to cheaply discover the next up-and-coming talent too. Sometimes the sample sales by emerging labels - especially the group shows - can be really fun, with live DJs, food, drink and music, along with opportunities to meet the designers and discover the full stories behind their clothes.

On the negative side, some London sample sales can be pretty intense experiences. Some very popular sales can attract very long queues, so expect to wait if you're hitting a sample sale featuring a high street or luxury brand. And even with a luxury label don't expect a VIP service - often the more popular sales will require you to check in your coat and bag before you can enter, and there are seldom little niceties like changing rooms or a private shopper!

If you're unsure about a particular sample sale then check out the event page on Chicmi before you go and we'll share tweets and comments from people who are actually there - so you can get an idea of how good the pricing is, what items are available and what the queue is like before you go!

Where Do Sample Sales Occur?

In terms of location, London's sample sales can be spread out all across the city, but there are some locations like the Music Rooms in Mayfair or Chelsea Old Town Hall are hot venues and are used very regularly. You'll also find a lot of independent sample sales happen around Shoreditch and Hackney, where many emerging fashion designers have their studios.

Make sure you sign up for Chicmi's daily or weekly fashion alerts to keep up to date with the latest sample sales in London!

Hide this

Sample Sales Today

Hot
Sample sale
Tatty Devine Sample Sale
Today only
Tatty Devine will be bringing their original, fun, acrylic statement jewellery to Protein Studios for a one day sample sale this month! Shop rare jewellery, one-off designs, and vintage classics at up to 70% off.
View this sample sale ▸
Sample sale
Collectif Sample Sale & Party
Today only
Start your day at 10am at the Collectif store in Old Spitalfields Market for their sample sale, where you can stock up on their vintage-inspired fashion at a discount - and then walk five minutes down the road to 58 Commercial Street where there'll b...
View this sample sale ▸
Hot
Sample sale
Designer Sales UK Sample Sale
Today only
"Designer Sales UK stock Spring/Summer separates with stock from London Fashion Week labels inc Tops, Jacket’s, Dresses, skirts, trousers & vest/t-shirts for all occasions, Silk blouses & shirts and more – Lots of Accessories coming inc Leather Handb...
View this sample sale ▸
Hot
Sample sale
Prey of London Sample Sale
Ends tomorrow
There'll be 70% off all stock at this four day sample sale from Prey of London, happening in Soboye near Shoreditch.
View this sample sale ▸
Hot
Sample sale
Slashed Skateboard & Apparel Sample Sale
Opens today
Shop skate brands including Polar Skate Co, Quasi, Pass~Port, Vans, Converse Cons, DC Shoes, Levi's Skateboarding, Herschel Supply Co, Dickies, HUF, Pizza Skateboards, Descent, Welcome Skateboard, Lovenskate & more at this two day sample sale from Pa...
View this sample sale ▸
Sample sale
Multibrand Womenswear Sample Sale
Today only
Confirmed brands at this multibrand womenswear sample sale include Red Valentino, Max Mara, Armani, Winser London, Lucy Choi, Stella & Dot, Mulo Shoes, Silvian Heach and many more!
View this sample sale ▸
Hot
Sample sale
Women's Scandinavian Boutique Brands Sample Sale
Ends Wednesday
Shop brands including NÜ Denmark, b.young, Yaya, Smash, Ellamoda, Nümph and Less at this womenswear sample sale in Finsbury Park! Most samples are size 12 or similar, and exchanges are offered too. Cash and cards accepted.
View this sample sale ▸
Sample sale
French Connection & Great Plains Sample Sale
Ends today
Shop menswear and womenswear at this three day sample sale from French Connection and Great Plains! Note that if you've been to a French Connection sample sale before, this one is at a new venue near Kings Cross & St.
View this sample sale ▸

Sample Sales This Week

Sample sale
Kraken Counter Couture Summer Sale
Tomorrow only
Kraken Counter Couture will be opening their studio for an iconic summer sale filled with phenomenal discounts - plus free drinks! Cash preferred, but PayPal can also be used. Follow the Get Tickets link for full details and to register on Eventbrit...
View this sample sale ▸
Hot
Sample sale
Sophia Webster Sample Sale
Opens Tuesday
Follow the Get Tickets link to book your time slot for this two day Sophia Webster sample sale at The Music Room!
View this sample sale ▸
Sample sale
Equipment, Joie & Current/Elliott Sample Sale
Tuesday only
There'll be discounts on womenswear from Joie, Current/Elliott and Equipment in this one day London sample sale near Edgware Road/Marylebone!
View this sample sale ▸
Hot
Sample sale
Afina, Freolic & Veil Pre-Summer Sample Sale & Champagne Reception
Opens Tuesday
Afina London, Fréolic London and Veil London are getting together for this pre-Summer sample sale and Champagne reception in the Fréolic Showroom near Victoria.
View this sample sale ▸
Hot
Sample sale
ASH Showroom Sample Sale
Opens Wednesday
The ASH Showroom sample sale is back for two days this month, bringing you more discounts on designer footwear! Expect 50-80% off on a range of seasons including current SS17 styles. Follow the Get Tickets link for instructions on how you can attend...
View this sample sale ▸
Hot
Sample sale
Alexander McQueen Sample Sale
Opens Wednesday
There'll be womenswear, menswear, McQ and accessories on offer at this four day sample sale from Alexander McQueen and Shoreditch Town Hall! There'll be new stock every day, and cash and cards are accepted.
View this sample sale ▸
Sample sale
Inexcess Fashion Sample Sale
Opens Thursday
Shop clothing and accessories from American Vintage, NewLily and Sack's Fashion at up to 70% off in this two day sample sale from fashion agency Inexcess Fashion! Cash only.
View this sample sale ▸
Sample sale
The Shop at Bluebird Sample Sale
Opens Thursday
It's confirmed - there'll be up to 80% off designer brands including Alexander McQueen, Maison Margiela, Acne Studios, Theory, Dagmar, Isabel Marant and more at this two day sample sale from The Shop At Bluebird!
View this sample sale ▸
Sample sale
AQ/AQ Sample Sale
Opens Thursday
There'll be up to 80% off exclusive pieces and selected archive stock at this AQ/AQ sample sale in Shoreditch!
View this sample sale ▸
Hot
Sample sale
Coast Warehouse Clearance Sale
Opens Friday
There'll be up to 90% off womenswear and accessories at this massive Coast warehouse clearance sale!
View this sample sale ▸
Sample sale
Katherine Hooker Sample Sale
Opens Friday
There'll be up to to 85% off past season collections and samples at this three day London sample sale from Katherine Hooker near Imperial Wharf.
View this sample sale ▸
Sample sale
Tommy Zhong Sample Sale
On 3 June 2017
Tommy Zhong brings together Eastern heritage and aesthetic with Western creativity, design and workmanship. Shop their designs at a discount in this one-day London sample sale.
View this sample sale ▸

Sample Sales This Month

Sample sale
Designer Warehouse Sales Sample Sale
Opens 8 June 2017
Designer Warehouse Sales return with a three day sale offering discounts of between 65% to 80% off brands like REPEAT Cashmere, Mac Jeans, Apanage, Airfield, Tramontana, Javier Simorra, Milano Italy, Marciano LA and Frieda&Freddies New York.
View this sample sale ▸
Sample sale
Melissa Odabash Sample Sale
Opens 8 June 2017
Shop luxury swimwear and beachwear from Melissa Odabash at a discount in their two day sample sale, hosted by The Music Room.
View this sample sale ▸
Sample sale
Oh My Love Sample Sale
Opens 9 June 2017
There'll be never-before-seen styles as well as celeb favourites at this two day sample sale from Oh My Love in Hackney! Closest stations are Hackney Wick (7 minute walk) or Stratford (10 minute bus to office/20 minute walk).
View this sample sale ▸
Sample sale
Nooki Design Sample Sale
On 15 June 2017
Shop clothing and accessories from Nooki at a discount in this one day sample sale at their Kensal Rise store! There'll be one-off pieces at significantly reduced prices.
View this sample sale ▸
Sample sale
One & Only Designer Sales
On 15 June 2017
A staple of the London designer shopping calendar, the One & Only Designer Sales events at The Music Room always provide a large collection of top designer labels at significant discounts. Doors close at 7:45pm.
View this sample sale ▸
Sample sale
Faberge Sample Sale
Opens 16 June 2017
RSVP now to get this two day Faberge sample sale in the diary. It's happening at The Music Room in Mayfair, and last time had up to 70% off their stunning jewellery and timepieces. Email rsvp@faberge.com to get on the list.
View this sample sale ▸
Sample sale
Children's Fashion Sample Sale
Opens 17 June 2017
Head to 142 Ladbroke Grove (right opposite the underground station) to shop this sample sale from Roly Pony, where you'll find luxury childrenswear for babies, boys and girls from 1 month to 10 years.
View this sample sale ▸
Sample sale
Charlotte Olympia Sample Sale
Opens 19 June 2017
Get this in the diary now! There's a two day Charlotte Olympia sample sale coming up at The Music Room!
View this sample sale ▸
Sample sale
Wolford Sample Sale
Opens 22 June 2017
The Wolford sample sale is coming! Full details are still to come but expect plenty of tights, bodysuits and underwear at a discount, so put it in the diary now!
View this sample sale ▸

Never Miss A Sample Sale

Sign up to get our famous daily or weekly emails with all the latest London sample sales, or follow us on your favorite social network.

@chicmiapp
/chicmiapp
chicmi
@chicmiapp

The Chicmi Team Say

There's a great selection of London sample sales to enjoy this week, including some high street names, hot emerging brands and indie action!

The biggest name in the London sample sale diary is undoubtedly the French Connection sample sale, which is happening from Thursday to Saturday this week. Previous sample sales have had pretty major discounts with plenty of happy shoppers, so it's likely to be worth a visit. Expect plenty of both menswear and womenswear on offer - but note that the location has changed from previous French Connection sample sales, which used to be at their HQ in Camden. This time it's (slightly confusingly) at the Camden Centre in Kings Cross instead! Make sure you don't go to the wrong venue.

Next up on our hitlist is the Tatty Devine sample sale. This hot brand will be taking over Protein Gallery in Shoreditch, and will be filling it with their statement acrylic jewellery at up to 70% off! We expect this London sample sale to be crazy popular, so we really recommend getting there early to grab the best deals.

A last minute addition to the London sample sale diary is A-COLD-WALL. Just announced on Sunday evening this young but achingly cool brand will be offering hats, scarves, hoodies, outerwear, show pieces and much more at a discount, with prices starting at just £10. Head to the listing page for a full pricelist. The sale will run on Monday evening and Tuesday evening only, so make sure you don't miss out!

If you're planning to get ready for Summer, then you won't want to miss the Barefoot Chic sample sale, which runs from Monday to Thursday near Imperial Wharf near Fulham. This London sample sale will be packed with swim, beach and loungewear from multiple emerging indie brands at up to 70% off! Now you just need to make sure you can get that beach body to go with the new beachwear!

Finally on our London sample sale hitlist this week is the Multibrand Womenswear Sample Sale happening on Saturday in Hampstead, with big discounts on brands like Armani, Luci Choi, Max Mara, Red Valentino and more. You need to get an invite to attend, so follow the Get Tickets link on the listing page to get an invite!

There's plenty more to enjoy this week, including a James Lakeland one day sample sale evening, a Slashed skate and skatewear sample sale, plenty of childrenswear sample sales, and a couple of major multibrand sample sales too - so plan ahead! And London sample sale season is not over yet - we've still got Sophia Webster, ASH Showroom, Katherine Hooker, Melissa Odabash, Faberge, Wolford and more in the diary!

Published 21st May 2017

London Sample Sales Map

London Sample Sales Calendar

Loading...

Most Popular Online Sales in London

Missguided
Missguided: Shop this wardrobe hotlist for £15 and under 
Added 8 hrs ago at missguided.co.uk HOT
Report as ended
Little Mistress
Little Mistress: There's 20% off first orders with code WELCOME20 
Added 1 day ago at little-mistress.com HOT
Report as ended
Moss Bros
Moss Bros: Save an extra 15% using code SAVE15 
Added 8 hrs ago at moss.co.uk HOT
Report as ended
Laura Ashley
Laura Ashley: There's 40% off everything online now 
Added 2 days ago at lauraashley.com
Report as ended
Select Fashion
Select Fashion: Take 20% off new in & free delivery with code WHOA20 
Added 15 hrs ago at selectfashion.co.uk
Report as ended
Pia Jewellery
Pia Jewellery: There's 20% off earrings online now 
Added 1 day ago at piajewellery.com
Report as ended
Boden
Boden: Get 25% off Trousers, Jeans, Skirts and Shorts with code 6T2C 
Added 1 day ago at boden.co.uk
Report as ended

See all online sales ▸

Please wait...

Share This Page

Log In To Chicmi

Use your Facebook account or your email address. Don't have an account? Sign up.

Login with Facebook Login with my email address

Sign Up to Chicmi

Use your Facebook account or email address. It's free, and we don't spam.

Sign up with Facebook Sign up with my email address

Sign Up to Chicmi

Sign up with your Facebook account or email address. It's free, and we don't spam.

Don't worry - we'll remember your comment and you can post it when you've signed up!

Sign up with Facebook Sign up with my email address
Get our free daily or weekly London fashion events email